Yes, we are living in an age of environmental enlightenment; a ‘Make Do and Mend’ renaissance, if you may. Every day, people are banding together with influential figures, mighty governments, philanthropic investors, and prominent blue-chip companies to create a resource-saving, waste-reducing, and planet preserving green revolution. And yes, this is an uprising that persists and snowballs across all borders and political divides. In this environment where people are starting to pass on plastic, and where buyers expect to buy packaging with principles, fully compostable packaging is the eco-elegant solution they’re looking for.
What is Compostable Packaging?
It is a type of packaging that if left to the environment will decay to beneficial biomass; carbon-based molecules which contain nitrogen, hydrogen, and oxygen with zero harmful or toxic chemicals. In short, the packaging leaves nutrient-rich humus that improves the health of our soils thus improving the ecosystem.
As a business, you can use compostable packaging to grow your business in these ways.
1. Expand Your Customer Base
Being sustainable helps you acquire more clients and also builds brand loyalty. Remember, customers are increasingly becoming aware and are therefore factoring in sustainability when choosing the specific brands to trade with.
And yes, consumers are even willing to lower their consumption habits to slow down the environmental impact.
2. Reduce Costs
Investing in biodegradable packaging benefits the immediate community in terms of better products and employment activities. Remember, the main reason to start, run and operate a business is to make profits. The only way to make profits is by cutting on the operational costs.
Investing in compostable products is economical in many ways. First, the cost of disposing of these materials is far less than that of landfills. Moreover, plants and organic-based packages are cheaper than plastics.
3. Take Part in Making the World Greener
Wouldn’t you be part of creating a new eco-friendly world for the next generation? Well, compostable products are constructed from organic matter like renewable plant materials. Therefore, they’re built for sustainability as they naturally grow back after use.
But that’s not all! These materials are readily available especially if recycling is done in commercial facilities. According to research, recycling these materials reduces the decomposing days from 180 to 50 days.
4. Build a Positive Brand Image
How do you want to relate with your customers on environmental matters? Remember, consumers, are increasingly aware of their responsibilities towards protecting the environment. Therefore, having a positive approach towards protecting the environment endears you to these customers.
According to research, customers are more impressed when buying from an environmentally sensitive company. After use, some customers are willing to hand over the packaging for recycling at designated places.
5. Versatility and Flexibility
Compostable products and packaging are highly flexible and versatile for use in any type of industry. For instance, a food packaging today may package toys next time. Therefore, these products will be available for use by other industries.
Conclusion
Living in a green world is a common dream to many. And investing in eco-friendly packaging products helps in ensuring that this dream is achieved.
Salman is a prolific environmental writer, and has authored more than 500 articles in reputed journals, magazines and websites. He is proactively engaged in creating mass awareness on renewable energy, waste management, sustainability and conservation all over the world.
Salman can be reached on salman@cleantechloops.com
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