Nowadays, people can enjoy online content in different formats, but videos are one of the most popular. And demand for this type of content is increasing which is a good reason for those who write blog posts to convert their articles into videos. It will allow you to drive more traffic and reach a new audience.
But how to turn an article into a video? We can assure you that it is not difficult at all. All you need is to know some secrets and we are happy to share them with you in this article. Keep reading to learn how to easily convert text into an engaging video!
Analyze Your Article and Edit It
According to surveys, around 73% of people prefer short videos, and you should take this fact into account. Thus, before creating a video you need to review your article and make it shorter.
How to do it without cutting important information? Follow these steps:
- Find 2-4 key ideas of your article
- Shorten each paragraph to 2-3 sentences
- Remove all unnecessary material
After these steps, you will have a great base for your video. But, you can also harness the power of AI, like Lumen5. This program will analyze your text and automatically create a video based on your article.
Record a Soundtrack
Audio is extremely important for creating a good video because it is a tool for conveying information and keeping the attention of the audience. For example, with a program like Lumen5, you will get a video without sound, and it will not be that engaging for viewers.
That’s why when you convert an article into a video, it is always better to record yourself reading the text rather than just creating visuals and adding background music.
Prepare a PPT With the Edited Text
A great trick to make it easier to record a soundtrack for your video is to create a PowerPoint presentation with your edited text. All you need to do is divide the text you get after analyzing your article into several parts and then copy and paste them into the presentation’s slides.
Once the PPT is ready, record yourself reading the information from the slides to create a smooth soundtrack for your video. Also, you can use the slides created by Lumen5 and read the text from them. It is a good choice if you plan to use those slides in your video.
Find Visuals for Your Text
For visualizing your text you can use different sources. For example, you can find stock footage and images, or record your screen if there is a certain process or something else that you want to demonstrate to the audience.
Also, sometimes adding text to a video is the best way to visualize your main points. For example, you can learn how to make picture in picture video and show the text and the footage at the same time.
Use the Right Video Editing Software
Once you have all the material for a video, it’s time to move to its creation. And you will take a lot of advantages by choosing a good video editing software.
There are a lot of different video editors available, but not all of them are worth your attention. To create a decent video, it is better to use a program that offers a wide array of editing tools, effects, and filters. We recommend you take a look at video editing software like iMovie (for Mac only), Davinci Resolve, Movavi, and Filmora. These programs have user-friendly interfaces and a wide variety of tools.
Create Engaging Thumbnails
An engaging thumbnail will make your video stand out from the rest and draw the attention of users on platforms like YouTube. To create one, you can use programs like Canva, Adobe Express, and many others. But, if you lack skills for creating thumbnails on your own, you can order them from professionals on marketplaces like UpWork and Fiverr.
To Sum Up
Turning articles into videos is not a difficult process. There are a lot of programs that help to create a script and edit a video without hiring a professional. All you need is to download the needed software and practice a little. Follow our tips and you will easily convert any article into a video.
Salman is a prolific environmental writer, and has authored more than 500 articles in reputed journals, magazines and websites. He is proactively engaged in creating mass awareness on renewable energy, waste management, sustainability and conservation all over the world.
Salman can be reached on salman@cleantechloops.com
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